This project was a rebrand for the St. Johns Cultural Council and a poster series to advertise their classes. The idea for the logo was “color outside the lines.” This involved creating shapes at a low opacity that play around the logo. These shapes were brought to the posters, along with other illustrations of tools or symbols that represent the topic of the course. These illustrations were carried over to the design of a notebook that would be free to the people that attended the classes. The style of the posters had to be artistic, but mature because the target audience was older creatives. The poster had quite a bit of information that needed to be organized in an easy to understand format that was also visually appealing.