Graphic designer and photographer
Graphic designer and photographer
Take Your Shot is a branding and package design project based on the style of retro billiard balls. The product is pre-made alcoholic shots that come in different flavors depending on the color of the ball. Each flavor has two shots, one for stripes and the other for solids. The name comes from the action of shooting billiard balls and taking shots. The colors are based on the colors of billiard balls. The packaging is based on a billiards rack, with a green felt bottom to emulate the green felt of a billiards table. The rack comes with three flavors and is a “starter pack” for the drinking game Billiards Binge. A small instructional card comes with the rack to teach the user how to play. Then a magazine ad was made for the product, playing on the idea of someone taking a shot at the ball.